MHCI+D
MHCI+D

SIMPLE. POWERFUL. CLEAR.

Storytelling through web design

UW MHCI+D

PROJECT OVERVIEW

The original MHCI+D website didn’t reflect the energy, creativity, or ambition of the program. To better capture its world-class spirit and connect with future students, we partnered closely with the MHCI+D team to reimagine 
the experience.

The result: a clean, modern design with interactive features 
that spark curiosity and invite exploration.

Duration
Oct 2024 – Jan 2025

Project
UX Research
Visual Design
Web Design

Tools
Figma
WordPress

Roles
Branding
Design
Development

OUR PROCESS

DISCOVERY

What they do

The MHCI+D program is hands-on, interdisciplinary, and collaborative – designed to launch students into careers in tech and design. We set out to capture that energy in a site that feels bold, creative, and forward-thinking.

What we did

We reviewed existing research and alumni surveys, then added our own – gathering insights from students, faculty, and staff to better understand what mattered most.

Our results

Those insights shaped everything from structure to storytelling. Students wanted clarity around careers and practical skills. Faculty emphasized the fast-paced 11-month format, thesis and capstone projects, and industry ties. The final site brings it all together in a clean, accessible experience that reflects the heart of the program.

UW MHCID Discovery
UW MHCID Discovery
UW MHCID
UW  MHCID

CONCEPTING

Our challenge was to quickly capture attention – informing and inspiring visitors from the first click. Since visual communication is central to the MHCI+D program, the site had to reflect that emphasis while remaining sustainable and easy to update.

Key updates to the new site
  • Clean, intuitive design: A clutter-free layout makes navigation simple and fast
  • Clear content structure: Organized information about faculty, students, the program, and facilities
  • Interactive elements: Fun features that invite curiosity 
and exploration
  • Strong identity: Showcases the program’s world-class 
impact and “tiny but mighty” personality
Workshops


We led in-person workshops with students and our core client team to shape the MHCI+D story. These sessions ensured the narrative felt true to the program, its students, and its faculty.

Partnership


Our designers collaborated with the RWS team to complete development, testing, and migration in WordPress. We also walked the client through the final site and provided training to ensure they were fully equipped for launch and ongoing updates. Built with flexible components, the site is easy to maintain – supporting new events, projects, and more.

UW MHCID Concepting
UW MHCID Concepting
UW MHCID Concepting
UW MHCID Concepting
UW MHCID Concepting
UW MHCID Concepting

FINAL WORK

Our final work resulted in a website that embodies a clean aesthetic, delivers an impactful experience, and offers intuitive navigation while being easy to use and manage in a WordPress platform build.

The site balances beauty with function, creating an inviting space that conveys warmth and resonates with users, meeting 
them where they are in their career journey.

Our client is going to continue to build on the WordPress site to use it as a community hub for their program and the wider 
design community at UW and beyond.

UW MHCID
UW MHCID
UW MHCID
UW MHCID
UW MHCID + Allovus
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